Run by operators · startups to the Fortune 500
We help businesses make more money.
We find where your business is missing revenue, spending more than it should, or eating your nights and weekends. Then we fix it and keep it running. Sometimes that's AI. Often it's a price, a process, or two systems that should be talking to each other.
How we work
Same every timeStep one · Free call
Find it.
Where the money is going, and which fix is worth the most.
Step two
Fix it.
Process, systems, or software. Built on what you already use where we can.
Step three
Run it.
We keep it working and report the money and hours it got you.
Sound familiar?
Somewhere, your business is earning less, spending more, or taking more of your time than it should.
Most owners can feel it before they can point to it. It usually shows up in one of these.
Make more money
Revenue you are leaving on the table
Leads nobody follows up. Quotes that go out three days late. Customers who stop buying and nobody notices. Prices that have not moved in three years.
Spend less money
Work that costs more than it should
People retyping the same information into three systems. Mistakes that get fixed twice. Software you pay for and barely use. A six-step process that needs two.
Get your time back
Work that eats your hours
Your evenings go to invoices. Every quote waits for you. A week off means the phone still rings. Your best people spend half the day on admin.
Where to start
The one you cannot see
You know the business could do better, but not where the money goes, what to fix first, or whether the last thing you bought ever paid for itself.
Working out which one costs you the most is the first thing we do, and the call is free.
What we do
Whatever fixes it, starting with what you already have.
Process, systems, software, or AI. Justin has run the P&L at two companies, so the test is simple. The fix has to pay for itself, in money or in hours you get back.
Process and pricing
A price that is too low, a handoff nobody owns, an onboarding step where customers give up. Plenty of fixes need no software, and when that is the answer we say so.
The systems you already have
Your CRM, accounting, scheduling, and phone systems, set up to do what you are already paying for.
Integrations
Connecting the systems that should be talking, so nobody copies data from one into the other.
Automation
The repetitive work, taken off your team: data entry, reminders, reports, follow-ups.
AI agents
An agent that does one job every day, like answering new inquiries, booking appointments, or chasing unpaid invoices. Start with one and add more as they pay for themselves.
Custom AI and software
When nothing off the shelf fits, we build it to spec. Fixed price, scoped before we start, and you own what we build.
Proven on real work
Our co-founder Justin Henriksen has spent more than two decades making businesses more profitable. He ran the $51M P&L at Crayon US and took its margin from -28% to 64%. He took over Blue Eye and had it profitable inside six months. Before that, he built the AI partner programs at Microsoft.
- 64%
- Profit marginCrayon US · Up from -28%
- $11M
- P&L he builtBlue Eye · Doubled from $5M
- 172%
- Recurring revenue growthBlue Eye · $440K to $1.2M in 8 months
- 150%
- Bigger average dealsCrayon US
- 200%
- New-customer growthCrayon US
- $100M+
- In customer growthMicrosoft
He owned those numbers as the operator on the P&L. The process behind them is the same one we run on your business, and we run it on our own companies before we ever run it on yours.
See the results